YellowHammer Employee Melissa Taic
SUMMARY
YellowHammer sought to attract new talent through compelling marketing assets. I proposed creating a series of videos spotlighting individual employees to showcase the company's culture and appeal to both potential hires and clients. The videos were shot using my camera and lighting setup, supplemented by a camera borrowed from a colleague. Editing was carried out using Final Cut Pro, Adobe Photoshop, and Adobe After Effects. I collaborated closely with the marketing manager to select and schedule the employees featured in the videos, ensuring a diverse and engaging representation of YellowHammer’s workplace environment.
YellowHammer Employee Sapan Patel
Behind the scenes of the set for the shoot.
Video ad created for Facebook, Instagram, and Linkedin to promote an open position at YellowHammer.
